The number of online casinos continues to grow, as a result of user demand, new technologies, increasingly advanced security protocols, game optimisation and immersive and unique gameplay.
If you want to find out more about this subject, we recommend visiting online casinos Singapore, such as Betwos, where you can see the most trending games, sports betting with the best odds and the latest news in games of chance.
The increase in the offer, leads the owners of game platforms to launch some marketing tools, to establish themselves in the market and win the trust of players, with the maximum aim of retaining their customers.
Among some of the advertising and marketing tools most used by online casinos we find:
Bonuses & Promotions
The offer of promotional coupons and a range of bonuses are the flagship most used by websites.
Online casinos usually have an attractive bonus portfolio in order to attract new customers and keep regular players loyal to the platform.
Welcome Bonuses – given to new customers after registration, these correspond to the delivery of a percentage of the amount deposited by the player;
Cashback Bonuses – to keep players “less” unhappy, in times of bad luck, the casino refunds a percentage of the value lost on bets
Cashout Bonuses – Used in particular in sports betting, they allow the bettor to withdraw the bet (before the end of the event), if it is not a winner.
Free Spins Bonuses – Corresponds to the allocation of a certain number of offered spins, valid for a specific slot machine.
Tournaments – Another way to maintain competitiveness between players is to hold tournaments between them, with attractive prizes for the best classified.
As far as bonuses and promotions are concerned, there are many others, some more sporadic, others more regular, that casinos, like Betwos use as an advertising tool.
